HUZO

A mobile app that finds happy hour deals near you and turns them into plans with friends.

// ROLE

Product Design

// TYPE

Mobile App

// INDUSTRY

Hospitality

// YEAR

2025

// DURATION

4 Months

FIND THE DEAL.
BRING THE CREW.

FIND THE DEAL.
BRING THE CREW.

FIND THE DEAL.
BRING THE CREW.

People find the deal and the crew. Bars get seen by everyone nearby.

// THE PROBLEM AND SOLUTION

GOING OUT IS EASY.
PLANNING IT ISN’T.

GOING OUT IS EASY.
PLANNING IT ISN’T.

GOING OUT IS EASY.
PLANNING IT ISN’T.

MAYA LIN

MAYA LIN

Customer · Los Angeles · $67K a year

“Finding a deal is easy. Getting my friends to agree on one isn’t.”

“Finding a deal is easy. Getting my friends to agree on one isn’t.”

MATT PARKER

MATT PARKER

Bar owner · New York City · $98K a year

“We’re new. We have the deals, just not the reach.”

“We’re new. We have the deals, just not the reach.”

01

DECIDE IN SECONDS

DECIDE IN SECONDS

Deal, price, and distance up front.

02

PLAN TOGETHER

PLAN TOGETHER

Pick a spot, set a time, invite friends.

03

GIVE SMALL BARS REACH

GIVE SMALL BARS REACH

Every event posted is seen nearby.

MAYA LIN

Customer · Los Angeles · $67K a year

“Finding a deal is easy. Getting my friends to agree on one isn’t.”

01

DECIDE IN SECONDS

Deal, price, and distance up front.

02

PLAN TOGETHER

Pick a spot, set a time, invite friends.

MATT PARKER

Bar owner · New York City · $98K a year

“We’re new. We have the deals, just not the reach.”

03

GIVE SMALL BARS REACH

Every event posted is seen nearby.

// PROCESS

FROM FLOW
TO FINAL.

FROM FLOW
TO FINAL.

FROM FLOW
TO FINAL.

OPEN HUZO

Splash screen

SIGN UP

Name, email, phone, birthday, password

LOG IN

Email or Google

PICK YOUR VIBE

01

Venue types

Bars, lounges, clubs, live music

02

Deal types

Drinks, food, all you can eat, events

03

Location

GPS and how far you’ll go

HOME FEED

Deals and the top 10 near you

SEARCH AND SPECIALS

Filter by food, drinks, events. Map view.

FAVORITES

Saved bars, restaurants, events

FRIENDS

Quick add, search, groups, their favorites

NOTIFICATIONS

New deals, promotions, friend activity

PROFILE

Ratings, wish list, badges, edit profile

SIGN UP

From “Continue as a business owner”

7-DAY FREE TRIAL

LOG IN

Email or Google

SET UP YOUR VENUE

01

Name and license

Business license or LLC

02

Happy hours and menu

Schedule, menu upload

03

Goals

New customers, events, foot traffic

DASHBOARD

Your venue at a glance

HAPPY HOUR DEALS

Post and edit your specials

MAKE AN EVENT

Tap +, post it, nearby users see it

PROMOTIONS AND ANALYTICS

In-app deals, linked socials, insights

RETURNING USERS SKIP SET UP

DEALS AND EVENTS GO LIVE IN NEARBY FEEDS

CUSTOMER PATH

BUSINESS PATH

Scroll sideways to see the full flow.

// FOR CUSTOMERS

01

ONBOARDING

ONBOARDING

ONBOARDING

Pick your vibe. Get events you’ll love.

  1. 01SPLASH
  2. 02SIGN UP
  3. 03PICK YOUR VENUES
  4. 04PICK YOUR DEALS
  5. 05SHARE LOCATION
  6. 06YOUR FEED
  1. 01SPLASH
  2. 02SIGN UP
  3. 03PICK YOUR VENUES
  4. 04PICK YOUR DEALS
  5. 05SHARE LOCATION
  6. 06YOUR FEED
  1. 01SPLASH
  2. 02SIGN UP
  3. 03PICK YOUR VENUES
  4. 04PICK YOUR DEALS
  5. 05SHARE LOCATION
  6. 06YOUR FEED

02

FIND & GO

FIND & GO

FIND & GO

Discover, save, and learn about deals nearby.

Top 10 near you carousel: The Wren, 0.5 mi away, an upscale chic bar with a BOGO sake deal, between a DJ set and a cocktail
Top 10 near you carousel: The Wren, 0.5 mi away, an upscale chic bar with a BOGO sake deal, between a DJ set and a cocktail
Top 10 near you carousel: The Wren, 0.5 mi away, an upscale chic bar with a BOGO sake deal, between a DJ set and a cocktail

03

START AN EVENT

START AN EVENT

START AN EVENT

Pick a spot. Choose a time. Invite the crew.

04

GUIDE YOUR NIGHT

GUIDE YOUR NIGHT

GUIDE YOUR NIGHT

Rate food, service, safety, and vibe. No surprises.

01

SHARE YOUR THOUGHTS

Score a spot in four categories. Every review helps the next person choose.

02

READ THE INSIDE SCOOP

Check the scores and read the newest reviews before you head out for the night.

01

SHARE YOUR THOUGHTS

Score a spot in four categories. Every review helps the next person choose.

02

READ THE INSIDE SCOOP

Check the scores and read the newest reviews before you head out for the night.

ONE APP.
TWO SIDES
OF THE NIGHT.

ONE APP.
TWO SIDES
OF THE NIGHT.

ONE APP.
TWO SIDES
OF THE NIGHT.

// FOR BUSINESS OWNERS

05

MAKE AN EVENT

MAKE AN EVENT

MAKE AN EVENT

Promote events and deals without a big following.

01

POST IT

Tap +, add the details and photos, and post.

The Bad Bunny Night post as customers see it: The Ritz, 5-7pm happy hour beers, with a Start event button
02

REACH EVERYONE

It goes out to every HUZO user, not just your followers.

01

POST IT

Tap +, add the details and photos, and post.

The Bad Bunny Night post as customers see it: The Ritz, 5-7pm happy hour beers, with a Start event button
02

REACH EVERYONE

It goes out to every HUZO user, not just your followers.

// BUSINESS MODEL

FREE FOR USERS.
BARS PAY TO STAND OUT.

FREE FOR USERS.
BARS PAY TO STAND OUT.

FREE FOR USERS.
BARS PAY TO STAND OUT.

01

Free to list

Any bar can post deals and events.

02

Featured spots

Paid placement in Top 10 Near You.

03

Promoted events

Pay to push an event to more users nearby.

// BRAND

LOUD RED.
LATE NIGHTS.

LOUD RED.
LATE NIGHTS.

LOUD RED.
LATE NIGHTS.

Main font

ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789 $ / + &

ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789 $ / + &

ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789 $ / + &

ANTONIO

ANTONIO

ANTONIO

Condensed sans

Regular
Bold

Aa

Aa

Aa

Body font

Abel

Abel

Retro Jazz Bar + Food | 0.5 mi away
Buy one, get one. Dirty martinis till 7.

Retro Jazz Bar + Food | 0.5 mi away
Buy one, get one. Dirty martinis till 7.

Retro Jazz Bar + Food | 0.5 mi away
Buy one, get one. Dirty martinis till 7.

BRIGHT RED

BRIGHT RED

#EB3501

BLACK

BLACK

#0F120E

CREAM

CREAM

#FFF9E5

// WHAT WE MADE

User research

Personas

User flows

Customer app

Business app

Brand identity

Prototype

// MY ROLE, SKILLS, TOOLS, TEAM

My role

Co-designed every screen
Personas and user flows
Product strategy

Skills

User research
UX/UI design
Prototyping
Brand identity

Tools

Figma
Adobe Creative Suite

Team

Kayla Tang
Luka Zukhubaia

Next Project

Back to Work

// SAY HELLO

Let’s Connect

Have a project in mind, a question, or just want to say hello? I’d love to hear from you!

EMAIL

itskaylatang@gmail.com

ELSEWHERE

LinkedIn